TELEVISION DRAMA SKIT AS TOOL FOR SENSITIZING RURAL DWELLERS ON COVID – 19 PANDEMIC: A STUDY OF “HABEEB ANIMATION”
Abstract
This study examined Television Drama Skit as a tool for sensitizing rural dwellers on Covid- 19 pandemic: A study of Habeeb Animation. This study is to examine how often rural dwellers watch television drama skits. So as to make rural dwellers know about the COVID – 19 virus and allow them to spend more time to watch television drama skit to learn about the virus with the use of Habeeb animation. It is also to evaluate the importance of television in a rural setting, to evaluate the impact of drama skit as a form of educating rural dwellers on Covid – 19 pandemic and to determine how well rural dwellers can clearly understand the awareness of Covid – 19 with cartoons. The study adopted Diffusion of Innovation theory. The sampling technique used in this study is the Non probability method (unscientific method). The convenience sampling technique was used in this study. The study utilized the survey method as research design, and to obtain data and structured close-ended. The sample size of 398 residents of Ikeji – Arakeji was treated as a representative of the population across different age range. The aim of the study is to look into the effectiveness of Television Drama skits on rural dwellers. Having considered the fact that the television drama skits is a vital tool for sensitizing rural dwellers on covid-19 pandemic, the media should play a significant role is the creation of television drama programmes for rural dwellers to be aware about occurrences within the community.
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